“If one wants to reach younger people at an earlier age to shape their minds in a critical way, you really need to know how ideas and emotions are expressed visually.”
– Martin Scorsese
Fact: 90 percent of information that comes to the brain is visual. – Hyerle, 2000
Fact: 40 percent of all nerve fibers connected to the brain are linked to the retina. – Jensen, 1996
Fact: Visual aids in the classroom improve learning by up to 400 percent. – 3M Corporation, 2001
Fact: People can remember the content of 2500 pictures with over 90 percent accuracy 72 hours after looking at them for only 10 seconds. A year later participants had 63 percent recall of those same images. With traditional lecture format delivery, students only remember 10 percent of the material 72 hours later. – Crockett, 2010
Fact: A good infographic is worth a thousand words.
Fact: Our eyes can register 36,000 visual messages per hour. – Jensen, 1996
Fact: It only takes about 1/4 second for the human brain to process and attach meaning to a symbol. By comparison, it takes us an average of 6 seconds to read 20-25 words.- Thorpe, S., Fize, D. & Marlot, C. (1996)
Fact: Ideas presented graphically are easier to comprehend and remember than those presented as words. – Kliegl, R., Smith, J., Heckhausen, J. & Baltes, P.B. (1987)
Fact: Visual Literacy is the ability to encode (create a visual language) & decode (understand a visual language).
Fact: Students who are twice exceptional (2e) are often strong visual learners.